Last Monday got2b Switzerland hosted a blogger event in Zurich to launch two new hair products. A molding paste for the modern gentleman and a pink cloud of blow dry inspiration for the ladies. Since I am not planning on returning to the 80ies, I will focus on the molding paste.

Men’s grooming has become quite sophisticated since the old days of water, soap and after-shave. And the beauty industry has discovered that there is also money to be made with us, so new and often expensive specialized products are being launched on a daily basis. Thanks again for that David…unfortunately Victoria doesn’t pay our invoices.